Google is an Internet search engine of the US company Google. Matching statistics show in global searches Google as the market leader among Internet search engines and as the most visited website in the world. Google edited annually more than two trillion searches.Google is in direct competition to other search engines such as Bing, Yandex in Russia, Baidu in China and Qwant in Europe. Google has a market share of over 92% worldwide.
Apple and Google s cooperation strategy, which was adhered to 30% of the app store fee, has collapsed. Google decided to charge only 15% of the fees for some apps.
Google decided to cut the play store fee to 15% for music streaming and subscription apps, reported on the 21st (local time), including protocols. The changed fees policy will be applied in January next year.
However, Google decided to adhere to the game app to the largest game app in the Play Store.
■ Google, Sales The largest game app is 30% applied
In addition, Google has only applied 30% to the first year of subscription services and has been imposed only by 15% fee from the following year. In addition, since last May, we have applied only 15% fee for small and medium-sized app developers under the annual sales of $ 1 million.
In the end, the part of this action is about the first year of the music streaming app and the subscription service.
Thus, Google s fee cuts are unreasonable to be more symbolic meaning rather than real impact. It is expected to work with a small pressure on Apple who is adhering to 30% fee right now.
Apple cuts a fee to 15% of the fee to developers that the developers who have undergone $ 1 million in annual sales last year before Google. However, other fee ratios are adhered to 30%.
Google and Apple have been aware of the air conditioning strategy in the app fee. Despite the strongest repulsive of developers, 30% commission has been used as a basic policy.
In particular, Google shall, in fact, I declare that I would expand the in-app billing forces that applied only to the game last year, but I actually showed a way to see Apple.
■ COD Fees Could I have a response,
Google and Apple have made a large framework of 30% app fee policies, which has been maintained as it is, When one side introduced the policy, another company was also followed.
Mainly Apple hit the first.
Apple introduced a strategy to lower the fee to 15% from the following year in the 2016 subscription app. Then Google also applied the same policy since 2017.
Last year, we have made a preferential policy on small and medium development agents. This time Apple introduced first.
Apple announced that he has lowered the amount of $ 1 million in sales to 15% for developers. Google also introduced the same policy since May this year.
SME Developer Preferential Policy is a little bit of Google. Apple only applies to $ 1 million or less, while Google shall be charged only 15% of Google for the first $ 1 million.
As Google s fee for subscription apps and music streaming apps, Apple is focusing on how Apple will show any way.
Google and Apple s two companies are all in the famous Epic Games and Court of Famous for Port Knight . Apple has finished a one-time law, and Google has not yet started a lawsuit.
The two companies are also becoming an App Store regulatory target around the world, including the United States. Google has also cut some apps commission is interpreted to be related to this situation.
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